Sales Enterprise Dashboard - Using SAS/GRAPH to track sales and marketing KPIs

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Dashboard Screenshots published on June 16, 2006. Curious about dashboarding with SAS/GRAPH? Dr. Robert Allison (one of our smartest Dashboard Spies) has provided us with this example. As he states: "I decided to try out SAS/Graph and see if it could do a "real" dashboard like one of the mock-ups in Stephen Few's new dashboard book (p. 177) - with a few small changes & enhancements. I used SAS/Graph to do this dashboard - all the graphics are created programmatically from the data (i.e., if the data changes, I can re-run the same sas job to generate a new dashboard with the updated values). The web output is an html overlay, and a gif file - the html adds chart tips (aka, rollover text, alt text, hovertext, etc) for the bars, and could also provide drilldown links."

The dashboard screenshot below is a two column layout with the following 6 sections: Key Metrics YTD, Market Share, Revenue YTD, Revenue Quarter to Date, Product Sales YTD and Top 10 Customers in the Pipeline. The first 5 charts use bar graphs and the pipeline data is presented in a multi-column table.

Thanks, Robert, for your effort in exploring this aspect of implementing enterprise dashboards.

SAS/GRAPH Dashboard

Tags: Robert Allison, SAS Dashboard, SAS/GRAPH Dashboard, SAS 9.1, Business Intelligence


Homework: If you are not sure of what SAS/GRAPH is, check out these books on SAS/GRAPH.

So what or who is The Dashboard Spy? As his about page states, The Dashboard Spy is just a guy interested in the design of enterprise dashboards. He could not find any executive dashboard design source books (or even screenshots of real business dashboards) and so set about creating his own. Finally convinced to post his extensive collection of dashboard screenshots online, he was amazed to find how popular it has become. If you have a nice screenshot of a digital dashboard, balanced scorecard, or any business intelligence graphic to share, please send an email to info _at_ Also check out The Dashboard Spy's favorite books.

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