Dashboard Screenshots published on July 17, 2006. Here is a sales enterprise dashboard packed with plenty of sales and marketing KPIs to study. The info on the underlying product is located at http://www.azerity.com/products_azerity_dashboard.htm. The focus of this example is on the world of sales. There are lots of sales, marketing and sales pipeline metrics presented. Different dashboard views can be selected via a dropdown control.
The first screenshot shows an overall sales dashboard view. Graphs are presented in portlets with dropdown filtering underneath each one. A simple graphic is shown for each KPI with the underlying data accessible via a link. The top row features Top Customers, Sales Revenue and Top Markets Sales Trend. The second row looks at pricing pressures and win/loss ratios. The bottom of the page features the sales pipeline.

Here is the Sales Pipeline Projection KPI dashboard. The KPIs are presented by close date, by organization and by market segment.

This is chart detailing the trend in the margin percentage that the company is making. A good way to focus sales attention in the areas that really pay off.

Finally, you know I like to see how the dashboard views can be configured by the users. Here is how the charts can be customized.

Tags: Sales Dashboard, Marketing dashboard, pipeline kpi, enteprise dashboard
Homework: Trying to understand what is behind sales pipeline management? You must take a look at Sales Forecasting Management: Understanding the Techniques, Systems and Management of the Sales Forecasting Process.
So what or who is The Dashboard Spy? As his about page states, The Dashboard Spy is just a guy interested in the design of enterprise dashboards. He could not find any executive dashboard design source books (or even screenshots of real business dashboards) and so set about creating his own. Finally convinced to post his extensive collection of dashboard screenshots online, he was amazed to find how popular it has become. If you have a nice screenshot of a digital dashboard, balanced scorecard, or any business intelligence graphic to share, please send an email to info _at_ dashboardspy.com. Also check out The Dashboard Spy's favorite books.
Keep up on the latest products and services for digital dashboards. A wide knowledge of the landscape is critical when it comes to the technology and vendor selection phase of your executive dashboard project.