We get many tips on great resources from our Dashboard Spies. Here are some links for you to check out.
There really aren't a great number of books out there specifically on business intelligence dashboards, so when a new one comes out, it's really big news. For the excel power users and financial folks in the Dashboard Spy readership, this book will mean a lot to you: Performance Dashboards and Analysis for Value Creation (Wiley Finance)
The book that every IT person involved with business intelligence should read is Enterprise Dashboards: Design and Best Practices for IT . Right now, it's the only book out there dealing with issues of implementing dashboards. It's a must read. Use the link to get a great price from Amazon.
The other really hot dashboarding book is Stephan Few's book, Information Dashboard Design: The Effective Visual Communication of Data. Great visuals and nicely printed.
Going back to performance management, take a look at Performance Dashboards: Measuring, Monitoring, and Managing Your Business. After all, isn't measuring performance the real reason you launched that executive dashboard project?
In the marketing space, there is a book focused on the use of marketing metrics titled Marketing Metrics: 50+ Metrics Every Executive Should Master. As the review states:
"The authors show how to use a “dashboard” of metrics to view market dynamics from multiple perspectives, to maximize accuracy, and to “triangulate” to optimal solutions. You’ll discover high-value metrics for virtually every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors’ power; margins and pricing; products and portfolios; customer profitability; sales forces and channels; and more. For clarity and simplicity, this book avoids advanced math: all calculations can be performed by hand, or with basic spreadsheet techniques.Marketers now recognize the importance of metrics, but few understand the breadth, depth, or power of the metrics now available to them. In Marketing Metrics, four leading researchers and consultants systematically introduce today’s most valuable marketing metrics, showing exactly how to use them to maximize marketing ROI and identify the best new opportunities for profit."
You can also browse through these other books on marketing KPIs
Another great book on Marketing Metrics and Dashboards is "Marketing by The Dashboard Light" by Pat LaPointe
Thanks for the tip on this book, Tom. I've included the editorial blurb from amazon. Cheers, The Dashboard Spy.
Book Description
A marketing dashboard can be your catalyst for success and credibility. But where do you start? What do you include? And how do you ensure that the marketing dashboard will add to marketing’s accountability?
Marketing by the Dashboard Light: How to Get More Insight, Foresight, and Accountability from Your Marketing Investments gives you insight into planning, design, construction and implementation of an effective marketing dashboard. And for those who already have one, Marketing by the Dashboard Light gives you the information you need to help retool and focus your dashboard for maximum effect.
Marketing by the Dashboard Light features insight interviews with CMO’s from Fortune 100 companies including:
Allstate
Charles Schwab
McDonald’s Corporation
Hewlett Packard
Wachovia
Citibank
Home Depot
Pitney Bowes
Dow Corning
General Electric
and many others.
The Edward Tufte body of work continues to be a must-have reference library for those of us in the business of business information systems.
Here are some amazon links
This is a list of balanced scorecard books
Keep up on the latest products and services for digital dashboards. A wide knowledge of the landscape is critical when it comes to the technology and vendor selection phase of your dashboard project.
